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Senior Marketing Manager - CRO Experience Required

Precisionmedicinegroup
13 hours ago
Full-time
Remote
Worldwide
Remote Marketing

Precision for Medicine is the first global precision medicine clinical research services organization, purpose-built to improve the clinical research and development process for new therapeutics. Our novel approach integrates clinical operations excellence, with laboratory expertise, and advanced data sciences to inform every step. We apply our expertise to trials at all stages—from early development through approval—with embedded experience in oncology and rare disease. With over 3500 dedicated professionals and offices worldwide, we stand ready to help accelerate life-changing treatments anywhere around the globe.

We are seeking an accomplished Senior Marketing Manager to drive strategic marketing initiatives that support our expanding Autoimmune therapeutic area business (both full-service outsourcing [FSO] and Functional Service Provider [FSP] models), and our core CRO portfolio. This role requires a highly autonomous leader with strong cross‑functional collaboration skills and the ability to translate global strategy into high‑impact execution.

In this position, you will shape and refine service messaging, design and deliver integrated marketing campaigns, generate qualified leads, and empower a growing sales team in achieving their targets. You will work closely with sales and operational stakeholders to elevate market awareness, strengthen our value proposition, and accelerate lead generation across key service lines.

 

  • Service Marketing & Content Development
    • Lead and own strategic planning of marketing efforts for assigned areas, specifically all therapeutic marketing for our growing Autoimmune therapeutic area, clinical FSP, and related services. Support other services within our CRO offerings as assigned
    • Create messaging frameworks relating Feature/Advantage/Benefit (FAB) with proof points to optimize market positioning
    • Work with stakeholders (and agencies as needed) to create compelling, differentiated messaging based on the FAB analysis to drive product awareness and engagement with clients
    • Develop content strategies to leverage the messaging, considering omnichannel approaches
    • Drive the development, implementation, and optimization of sales enablement tools to activate the sales force in attainment of financial targets
    • Identify Autoimmune and FSP client profiles in cooperation with Lead Generation and Inside Sales Team

 

  • Digital Marketing & Social Media
    • Develop and execute a digital content strategy, leveraging an omni-channel approach including blogs, website, SEM, SEO, A