Paid Social Lead

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Paid Social Lead based in Canada. In this leadership role, you will shape and scale paid social marketing strategies designed to drive sustainable revenue and profitability across multiple consumer-focused industries. You will oversee campaign strategy, performance optimization, and team development, with a strong emphasis on affiliate marketing and data-driven decision-making. Managing campaigns across platforms such as Meta, TikTok, and YouTube, you will identify growth opportunities and develop repeatable approaches to profitable customer acquisition. You will collaborate with international stakeholders, affiliate partners, and internal teams to improve campaign performance, tracking, reporting, and conversion rates. This opportunity is ideal for an experienced performance marketer who thrives in a fast-paced, entrepreneurial environment and enjoys solving complex challenges. You will have the autonomy to build a high-performing team, establish best practices, and influence the broader paid social growth strategy.