The Role
The candidate ensures successful digital campaign strategy, design, development, execution, and management. The role requires junior employee mentorship, adherence to benchmarks and maintaining of technical skills. It also requires the ability to plan digital campaign strategy for new and existing service lines for active clients.
What You’ll Do
- Campaign Management
- Work closely with Digital Specialists to design and construct Performance Marketing campaigns
- Manage day-to-day campaign operations and provide real-time information and status updates to the larger client team
- Collaborate with the Implementation team on call tracking, conversion pixel installation and troubleshooting
- Launch campaigns in a timely and accurate matter
- Monitor campaign performance against client goals and proactively address any issues impacting performance
- Cover for colleagues during absences or whenever necessary