About the Role:
The Marketing Data Scientist is a rigorous, intellectually curious problem solver embedded directly within the Marketing function for the GTM team. They own the science behind how we understand, attract, and grow our customers β building the models, measurement frameworks, and experiments that turn complex marketing data into decisions that move the business forward. They do not just report on what happened β they design the studies that tell us why and build the models that tell us what comes next.
What You'll Do:
- Frame ambiguous marketing problems as well-scoped modeling and measurement challenges and own them end to end.
- Develop and own attribution models that accurately allocate marketing investment across channels and touchpoints.
- Build propensity, lead scoring, and churn models to prioritize where GTM teams should focus.
- Model the relationship between product engagement signals and downstream commercial outcomes β expansion, retention, and conversion.
- Design, execute, and interpret experiments... Click Apply to read the full job description.