Senior Technical Product Marketing Manager
Sanity
At Sanity.io http://Sanity.io we’re building the future of AI-powered Content Operations. Our AI Content Operating System gives teams the freedom to model, create, and automate content the way their business works, accelerating digital development and supercharging content operations efficiency. Companies like SKIMS, Figma, Riot Games, Anthropic, COMPLEX, Nordstrom, and Morningbrew are using Sanity to power and automate their content operations.
We’re looking for a Technical Product Marketer to connect our product’s capabilities to the needs of developers and IT leaders. You’ll craft messaging that resonates with technical audiences, empowering developers to see Sanity as their go-to solution and equipping them to champion its value within their organizations.
If you’re passionate about technology, love creating impactful content, and thrive at the intersection of technical complexity and customer empathy, we’d love to hear from you.
WHAT YOU WOULD DO
- Serve as the bridge between product capabilities and customer needs: Articulate how Sanity solves real-world problems better than alternatives, ensuring our messaging connects deeply with developers and IT leaders.
- Create clear messaging and materials for Developers, Product Owners and Technical leads: Help technical decision-makers to understand "Why Sanity is for them" by producing targeted resources. Equip developers with the tools to articulate Sanity’s value.
- Create compelling content: Write blog posts, case studies, landing pages, host webinars, record videos, and other artifacts that showcase Sanity’s value and impact to our core ICP audience.
- Translate technical features into value-driven messaging: Work closely with Product Managers and Engineers to understand Sanity’s capabilities and explain them in a way that’s accessible and impactful.
- Engage with our developer community and customers: Listen to their challenges, uncover opportunities, and identify key differentiators. Translate these insights into actionable messaging and content that accelerates adoption and highlights Sanity’s unique value.
ABOUT YOU
Someone with a unique blend of technology and business expertise, who understands technical concepts deeply and can effectively communicate benefits and value to a wider business audience.
- Five years experience in a technical or developer-focused role: This could include pre-sales, engineering, Technical Product Marketing, Product Marketing or Product Management (for a developer-first company).
- Passion for content creation: Enjoys crafting blogs, demos, and other resources that inspire and inform.
- Knowledge of the Content Management industry: Ideally, experience with headless CMS solutions or adjacent technologies.
- Understanding of modern Front-end development: Familiarity with building modern digital experiences using frameworks like React, Next.js, and Vue.js, leveraging headless CMS architectures and API integrations for scalable and perfo