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Senior Measurement Lead

Reddit
22 days ago
Full-time
Remote
Worldwide
Remote Data
Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 121 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.

Reddit is looking for a Measurement Lead to help our advertisers succeed on our platform. This role will be an integral part of the Marketing Sciences team, and overall Revenue organization – driving our value proposition to our clients and their partners by continuously testing, learning and improving the power and performance of Reddit as a media platform. 

Responsibilities:

  • Daily responsibilities will span advertising measurement execution, measurement strategy, client consultation, vendor relationships, and working closely with Reddit’s sales, product, and product marketing teams
  • Leverage measurement results to drive business growth for our clients - developing benchmarks, media & creative best practices, and refinement/optimization to audience and targeting strategy to improve efficiency and effectiveness.  
  • Develop and execute mutual learning plans with clients in order to co-develop Reddit best practices.  Work and consult across a breadth of measurement types including brand lift, conversion/sales lift, multi-touch attribution and media mix modeling.
  • Work with measurement vendors and with advertisers’ internal analytics teams to understand methodologies and consult with clients on their impact on Reddit.
  • Support our go-to-market teams with your measurement expertise, industry knowledge, and insights.

Qualifications: 

  • 8+ years of experience in advertising or analytics at a research vendor, measurement company, social