1 big thing: Axios is hiring a strategic, data-driven lifecycle leader to drive the next phase of growth, engagement, and retention across Axios’ newsletter and businesses. This leader will own and evolve the end-to-end reader journey, from onboarding through retention—across Axios Local and national news products.
Why it matters: Axios is consolidating its audience functions into a unified, data-driven growth engine and lifecycle marketing is at the center of that transformation. You'll own the promotional layer that surrounds and supports the reader experience, with a mandate to replace manual, campaign-by-campaign execution with scalable, AI-enabled infrastructure across our national and local products.
This is a high-visibility, high-autonomy role for a builder who partners across Product, Data, Editorial, and Revenue to make every promotional touchpoint personalized, measurable, and tied to real business outcomes.
What you’ll do: