Senior Manager, Digital Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Manager, Digital Marketing based in Canada. This is a strategic digital leadership role focused on strengthening web experiences, digital marketing performance, and audience journeys across a large national organization. You will shape web strategy, personalization, SEO, UX, digital media, and conversion initiatives while connecting them to broader marketing and fundraising objectives. The role combines strategic thinking with hands-on oversight of complex digital programs and cross-functional projects. You will use data, experimentation, and performance insights to identify opportunities and improve traffic, engagement, and conversion. The position also involves guiding teams, agencies, and senior stakeholders toward aligned priorities and effective delivery. Success requires balancing innovation with operational discipline in a fast-moving digital environment. This is a hybrid opportunity based in the Greater Toronto Area, with in-office attendance as business needs require.