A
Senior Manager, Demand Generation, WordPress VIP
Automatticcareers
2 months ago
Full-time
Remote
Worldwide
Remote Marketing
As Senior Director, Integrated Marketing, you lead the team that takes WordPress VIP’s go-to-market story to the field. Reporting directly to the CMO, your team runs the integrated programs that move pipeline across our priority industries: Media, Public Sector, Manufacturing & Industrial, Technology, and BFSI (Banking, Financial Services and Insurance).
You own the integrated marketing motion end-to-end, with deep AI-fluency that enables excellent strategy, prioritisation, execution and measurement. You decide what ships and what doesn’t, and you stand behind those calls.
You lead a small, senior team including:
- Three Integrated Marketing Strategists, each T-shaped with deep craft in a different specialism e.g. ABM, paid or lifecycle marketing.
- One Partner Marketing Specialist who sits in the pod as a peer, owning co-marketing and ensuring the partner lens is factored into all owned marketing plays.
- Two Experiential Marketers, who turn integrated marketing pri... Click Apply to read the full job description.