Senior Growth Marketing Program Manager

At ArenaNet, we’ve always believed that games are art. They have the power to communicate ideas and tell stories. They can change the way we think, reflect our cultures, and move us. As the developer of the award-winning Guild Wars game series, we’re proud to share our passion for the online worlds we’ve created with over 21 million players worldwide. ArenaNet develops and publishes games for every kind of person, which means our games need to be built by every kind of person. We believe the best experiences come from working together, celebrating differences, and helping each of our team members shine. We are looking for a Senior Growth Marketing Program Manager to drive player acquisition, engagement, retention, and lifetime value across the Guild Wars franchise through performance and lifecycle marketing programs. In this role, you'll develop and execute data-driven growth strategies across paid media, customer relationship management (CRM), email, push notifications, and other digital channels to grow and engage the Guild Wars player community. You'll identify new opportunities to expand the Guild Wars player base while partnering closely with Brand, Content, Social, Influencer... Click Apply to read the full job description.