Senior Growth Marketing Manager

At ClickUp, we’re not just building software. We’re architecting the future of work! In a world overwhelmed by work sprawl, we saw a better way. That’s why we created the first truly converged AI workspace, unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI, empowering millions of teams to break free from silos, reclaim their time, and unlock new levels of productivity. At ClickUp, you’ll have the opportunity to learn, use, and pioneer AI in ways that shape not only our product, but the future of work itself. Join us and be part of a bold, innovative team that’s redefining what’s possible! 🚀



THE OPPORTUNITY

We're looking for a Senior Growth Marketer who sits at the intersection of demand generation, technical systems, and data analytics. This role is critical to scaling our content-led growth engine—transforming our massive content inventory into measurable pipeline and revenue. You'll be the technical backbone enabling our content, growth, and customer marketing teams to operate at scale while maintaining data integrity and reporting clarity.

This is not a traditional marketing role. You'll architect workflows, implement AI-driven automation, build scalable demand generation systems, and own the analytics infrastructure that proves content-to-revenue impact. If you love building systems that unlock team velocity and get energized by turning complex data problems into elegant solutions, this role is for you.


WHAT YOU'LL DO


1. DEMAND ORCHESTRATION (40%)

Be the systems architect for our content-to-demand engine

- Build and Scale Content Funnels: Partner with content pods to design, implement, and continuously optimize demand generation workflows aligned to our strategic demand pillars

- Content-to-Lead Infrastructure: Map our extensive content inventory (YouTube videos, blog articles, customer stories, newsletters) to lead magnets, gated assets, and conversion points—ensuring we capture maximum value from every piece of content

- Cross-Functional Bridge: Serve as the technical liaison between Content/Growth/Customer Marketing teams and Demand Ops and Web teams. Translate business requirements into technical implementations and ensure clean lead capture, attribution, and data flow across systems

- Funnel Monitoring & Optimization: Build dashboards and alerting systems to track funnel health, identify bottlenecks, and proactively address conversion issues before they impact pipeline

Success Metrics: Conversion rate improvements across content funnels, lead volume growth from content assets, reduced time-to-market for new demand campaigns


2. WORKFLOW BUILDING + AI SPECIALIZATION (35%)

Create the automation layer that multiplies team productivity

- Scalable Workflow Development: Design and implement workflows across demand generation, content operations, and customer marketing that eliminate manual work and reduce errors

- AirOps Infrastructure Ownership: Manage, optimize, and ex