This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Product Marketing Lead based in Canada. This is a high-impact opportunity to build and own a product marketing function from the ground up within a rapidly growing B2B SaaS environment.You’ll define global positioning, messaging, value propositions, and go-to-market strategies across multiple markets.The role combines strategic thinking with hands-on execution, giving you broad ownership over the product marketing lifecycle.You’ll work closely with Product, Sales, Customer Success, and Marketing to translate complex financial technology into compelling customer value.You’ll lead launches, develop market and competitive intelligence, strengthen customer advocacy, and enable revenue teams with impactful tools.As the internal product and market expert, you’ll help shape how products evolve and how they are brought to customers worldwide.This role is ideal for an analytical, commercially minded marketer who thrives on ownership, ambiguity, and building something from scratch.