What is the job? Own paid social performance at a company transforming access to healthcare. As Performance Marketing Manager, you’ll lead strategy, execution and optimisation of paid social acquisition across Meta, TikTok and emerging platforms in a highly regulated UK environment. You’ll learn to navigate industry regulation and platform policies to reach and convert the right audiences, combining deep platform expertise, analytical rigour and creative problem-solving. This is not a standard paid media role. This is a high-impact role for someone motivated by ownership, challenging constraints and meaningful work. If you are energised by leveraging your B2C paid social expertise to solve hard problems and deliver meaningful work, this role is for you. What will you be doing? SPECIALIST PAID SOCIAL STRATEGY - Develop, own and lead paid social acquisition strategies across Meta, TikTok, Reddit and emerging platforms, across UK and selected international markets. - Design, implement and run bespoke paid social frameworks covering account architecture, campaign structure, testing frameworks and optimisation logic for a regulated healthcare advertiser - Drive creative performance by p... Click Apply to read the full job description.