Marketing Specialist - Business & Government

At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in: Job Description The Marketing Specialist, Business & Government is a key contributor to new logo pipeline generation for one of Instructure's fastest-growing sectors. In this role, you will execute integrated demand gen campaigns targeting business and government buyers, support webinar execution, and help bring our messaging to market across multiple channels. You will translate campaign strategy into clear, high-quality outputs: compelling emails, ad copy, campaign assets, and coordinated programs that run on time and drive results. You'll partner closely with Sales Development, Product Marketing, and our in-house creative agency to execute work that moves buyers through the funnel. What You’ll Do: - Execute Demand Gen Campaigns: - Execute multi-channel acqui... Click Apply to read the full job description.