🚀 JOIN THE FUTURE OF COMMERCE WITH WHATNOT!
Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. Whether it's trading cards, fashion, electronics, or live plants, our sellers are building real businesses across hundreds of categories. We're building live commerce at a scale that's never been done in the West, and there's no playbook to copy. The people here are shaping how an entirely new industry develops.
As a remote co-located team, we're inspired by our values https://www.whatnot.com/careers and anchored in hubs across the US, UK, Ireland, Poland, Germany, and Australia. We move fast, stay close to our users, and focus on the work that drives the most impact.
We're one of the fastest growing marketplaces https://a16z.com/marketplace-100/ and were recently named the #1 Best Startup Employer in America http://google.com/search?q=%231+forbes+startup+employer&oq=%231+forbes+startup+employer&gs_lcrp=EgZjaHJvbWUyBggAEEUYOTIGCAEQRRg9MgYIAhBFGD0yBggDEEUYQDIGCAQQRRhAMgYIBRBFGEDSAQg1NzM0ajBqMagCALACAA&sourceid=chrome&ie=UTF-8 by Forbes. Check out the latest Whatnot updates on our news https://blog.teamwhatnot.com/ and engineering blogs https://medium.com/whatnot-engineering and join us as we enable anyone to turn their passion into a business and bring people together through commerce.
💻 ROLE
Sports Cards & Memorabilia is our largest category by GMV with the deepest bench of top sellers and largest marketing budgets. As a Marketing Lead for our most important category at Whatnot, you don’t just live and breathe your category – you set the standard for marketing excellence. You understand the customer profiles better than anyone else. You shape the category narrative. You are an expert in what drives customer acquisition and retention with enthusiasts in your category. This role is responsible for delivering best-in-class marketing for sports cards and collectibles, including being responsible for owning industry-defining big bets for the category and obsessively pursuing its growth.
- Define the strategy for sports marketing and develop big-bet initiatives designed to break through at an industry level, in service of our company goals
- Own the end-to-end planning and execution of our largest marketing initiatives, including our brand presence at The National and Whatnot Card show
- Develop and manage relationships with industry-level leaders, from influencers, sellers, manufacturers and other key partners
- Manage a high performing team responsible for owning buyer acquisition, including devising product release moments, campaigns and events that generate community buzz & grow demand
- Is responsible for monitoring, understanding and reporting out on demand-side performance as well as measuring the efficacy of the work that moves these metrics
We offer flexibility to work from home or from one of our global office hubs, and we value in-person time for planning,