Head of Lifecycle & Customer Experience

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Head of Lifecycle & Customer Experience based in Canada. We are looking for a senior lifecycle and customer experience leader to own the entire customer journey beyond the first purchase across two direct-to-consumer brands. In this high-impact role, you will shape subscription strategy, lifecycle marketing, post-purchase engagement, and customer support operations. Your mission will be to reduce churn, increase customer lifetime value, and build experiences that turn first-time buyers into loyal customers. You will combine strategic leadership with hands-on execution, using customer insights, data, testing, and automation to drive measurable results. Working closely with the founder and senior leadership team, you will help scale a fast-growing business toward its next stage of growth. This is a fully remote opportunity within a lean, ambitious, and fast-paced environment where ownership, speed, and continuous improvement are highly valued.