At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in: Foundry is a standalone division inside Instructure, built to generate new revenue with AI-built products. You’re the growth engine for the pods. In the core business, this work splits across product marketing, demand generation, content, and lifecycle teams; here, it’s one person doing all of it — finding the message that lands, filling the early-access pipeline, and turning a working product into paying customers. You’ll set positioning, generate demand, and own the funnel from first touch to renewal, working hand in hand with Pod Founders who are selling as they build. This is a blank-page job: most pods start with no category, no audience list, and no playbook, and you’ll build all three. The role reports to the President, Foundry, with a matrixed dotted li... Click Apply to read the full job description.