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Director of Demand Generation

Typeform
21 days ago
Full-time
Remote
Worldwide
Remote Marketing

Who we are

Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot.

Typeform is fully remote by design. For this role, we can hire candidates based in the ET timezone in the US.

About the Role

Typeform is evolving from a primarily inbound-led growth model to a more balanced motion that includes sales-led and outbound growth.

We’re looking for a Director of Demand Generation to architect and lead the marketing engine that fuels this shift.

This role sits at the intersection of performance marketing, sales enablement, and pipeline generation. You’ll be responsible for designing and running the marketing systems that generate high-quality pipeline and accelerate deals — from paid acquisition and events to the early foundations of account-based marketing.

You’ll lead a small team, partner closely with Sales, RevOps, Product Marketing, and Web, and act as the primary advocate for the sales funnel inside marketing.

If you enjoy building new growth engines, testing new acquisition channels, and connecting marketing investment directly to revenue outcomes, this role offers a high-impact opportunity to shape how Typeform grows upmarket.

Things you will do:

Build the Sales-Led Marketing Engine:

  • Design and lead the marketing roadmap that supports our emerging sales-led and outbound growth motion.
  • Develop the strategy that connects paid media, events, and ABM to pipeline generation