CRM and Lifecycle Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a CRM and Lifecycle Manager based in the United States. This is a remote opportunity for a CRM and Lifecycle Manager focused on driving customer engagement, retention, loyalty, and repeat purchases.You will lead the execution and optimization of customer communications across email, MMS, push notifications, loyalty, and lifecycle programs.The role combines hands-on campaign operations with segmentation, tracking, QA, analytics, and performance optimization.You will play an important role in strengthening lifecycle journeys and supporting the growth and evolution of the loyalty program.Working closely with marketing, retail operations, digital technology, and analytics teams, you will connect customer communications to measurable business outcomes.The ideal candidate is highly organized, analytical, technically minded, and comfortable managing multiple campaigns and workflows in a fast-paced environment.This role offers the opportunity to directly influence customer value, marketing attribution, and the effectiveness of CRM programs.